Low Hanging Fruits
Low Hanging Fruits finds keywords where you rank 11–20 — just off page 1. These pages have already done the hard work; a focused push moves them into the positions where the clicks actually are.
Find it under Optimization → Low Hanging Fruits in your campaign sidebar. Requires a GSC connection.
How it works
Section titled “How it works”Click Run Analysis. Each opportunity card shows:
- The page URL and the keywords it’s almost ranking for (e.g. position 11.8, target Top 10)
- The traffic context — impressions, clicks, CTR (43,000 impressions at position 11 is a lot of latent demand)
- The predicted gain (e.g. +2 positions)
Click Optimize on any opportunity to act on it.
Why position 11–20 is special
Section titled “Why position 11–20 is special”The click curve falls off a cliff after page 1 — a page at position 11 can 5–10× its clicks by reaching position 8. No other SEO work has this ratio of effort to payoff, which is why these opportunities also headline the Worth pushing lane of your daily briefing.
What the push usually looks like
Section titled “What the push usually looks like”- Deepen the page for its near-miss keywords — Content Enrichment finds the sections to add
- Consolidate if several of your own pages split the ranking signal — check Consolidation
- Strengthen internal links from your stronger pages to the climber
- Once it cracks the top 10, watch CTR Optimization to make sure it earns its clicks there