Content Calendar

The Content Calendar is where your content pipeline gets dates: plan and schedule pieces across all channels, and see the whole publishing rhythm at a glance.

Find it under Content → Content Calendar in your campaign sidebar.

Views and filters

• Switch between Calendar view (by week or other period, with a Today shortcut) and List view.
• Filter what’s shown by Status, Type, and Source — useful once the calendar fills up and you only want to see, say, unpublished blog posts.

Getting content onto the calendar

The calendar collects work from across StoryMint:

• Schedule generated pieces from Campaign Studio’s history
• Plan ideas from the content engine — its Calendar tab shows the same pipeline
• The Content Writer can start a draft directly from a calendar entry (the Calendar starting point), so planned pieces flow to written pieces naturally

Planning rhythm that works

• Use your Journey Map to balance stages — awareness, consideration, and decision content each need a lane.
• Let Channels strategy recommendations set frequency per channel (e.g. 3–4 Facebook posts per week, 1–2 blog collaborations per month).
• Fill gaps with Trend Spotter finds while they’re still rising.